The 4 Disciplines of Execution: Achieving Your Wildly Important Goals Author: | Language: English | ISBN:
B00DD1WA92 | Format: EPUB
The 4 Disciplines of Execution: Achieving Your Wildly Important Goals Description
An insightful new work from the multimillion-copy best-selling author Sean Covey and the FranklinCovey organization, based on their work with hundreds of thousands of employees and large companies to unveil the essential disciplines proven to help businesses and individuals realize their most important goals.
A publishing phenomenon, Sean Covey and the FranklinCovey organization have become one of the most respected brands in the highly competitive world of thought leadership in business. In his latest work, Covey lays out an unprecedented plan for goal-realization that will revolutionize the way we approach our dreams.
The 4 Disciplines of Execution provides a simple, proven formula for achieving the goals that every individual or organization needs to reach. From Marriott to the U.S. Navy, Covey and his team have worked with more than 200,000 people in hundreds of organizations to improve performance, identifying and honing four secrets of perfect execution: Focus on the Wildly Important; Act on the Lead Measures; Keep a Compelling Scoreboard; and Create a Cadence of Accountability. By allowing teams to separate those urgent tasks that demand attention merely to keep a company alive - called the "whirlwind" - from new, "wildly important" goals that promise to break new ground, these disciplines empower leaders to accomplish what is by far the most difficult aspect of creating results: executing a strategy that requires a change in behavior. Simply put, this is a work that no business, however small or large, can afford to pass up.
- Audible Audio Edition
- Listening Length: 8 hours and 27 minutes
- Program Type: Audiobook
- Version: Unabridged
- Publisher: Simon & Schuster Audio
- Audible.com Release Date: May 29, 2013
- Language: English
- ASIN: B00DD1WA92
For whatever reasons, many decision-makers are victims of what Jeff Pfeffer and Bob Sutton characterize as the "Knowing-Doing Gap." That is perhaps what Edison had in mind when expressing what serves as this review's title. Pfeffer and Sutton also have much of value to say about the "Doing-Knowing Gap" (i.e. Aim, Fire, Ready) and to the great credit of the co-authors of this book, the material they provide will enable almost anyone to avoid or escape from either trap.
Chris McChesney, Sean Covey, and Jim Huling introduce and then rigorously examine what they characterize as "four disciplines of execution" (4DX): Focus on the "wildly important" rather than on what is urgent (advice Steve Covey offered decades ago), Act on the "lead measures" (i.e. progress of what is done) rather than "lag measures" (i.e. results of what has been done), Keep a "compelling" scoreboard (i.e. one that simply cannot be ignored), and create a "cadence" of accountability (i.e. a cycle and rhythm of frequent accounting in coordination with what I think Mihaly Csikszentmihalyi calls "flow"). Adopting, indeed embracing these four disciplines requires a total commitment. The challenge to change agents is substantial. As Jim Stuart observes, "To achieve a goal you have never achieved before, [especially a `wildly important goal,'] you must start doing things you have never done before."
Most change initiatives either fail or fall far short of original expectations and, more often than not, the resistance is cultural in nature, the result of what James O'Toole so aptly characterizes as "the ideology of comfort and the tyranny of custom." However, it should be added, many of the wounds that change agents receive are self-inflicted.
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